This June, the Crocker Art Museum will bring to Sacramento Turn the Page: The First Ten Years of Hi-Fructose, a one-of-a-kind exhibition of works by artists who have been prominently featured in the best-selling contemporary art magazine Hi-Fructose. This exhibition marks the tenth anniversary of the influential magazine by bringing together some of the most remarkable artists to grace its pages – artists whose works may not otherwise be exhibited together.
The Crocker Art Museum will show works by 51 of the foremost “New Contemporary” artists to be featured in Hi-Fructose. With pieces ranging from oil paintings and drawings, to porcelain, bronze sculptures, video works, and installations, Turn the Page forms a remarkable assembly of artists who have challenged traditional notions of art to inform and break new ground. According to the Museum’s Assistant Curator Christie Hajela, the artists featured in the exhibition have acquired followers and become successful through “non-traditional” means, such as Hi-Fructose magazine and social media platforms, rather than through traditional channels like museums and galleries.
“Bringing these works to a museum setting reinforces the artists’ contributions, and the contributions of Hi-Fructose magazine, to the broader dialogue of contemporary art,” said Hajela. “The exhibition presents these artists not just as products of an ‘alternative’ or ‘underground’ scene, but as considerably underrepresented yet equally relevant.”
Turn the Page: The First Ten Years of Hi-Fructose will be on view at the Crocker Art Museum now through Sept. 17. This exhibition is organized by the Virginia Museum of Contemporary Art (MOCA). Generous funding is provided by the City of Virginia Beach, the National Endowment for the Arts, and the Virginia Tourism Corporation, as well as other MOCA supporters. The exhibition is sponsored locally by US Bank.