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Big Names Gather - Line Up Set For Sierra View Music Fest

POSTED June 23, 2010 12:37 a.m.

Smash Mouth is coming to Oakdale.

The multi-platinum album selling alternative rock band will serve as the headlining act for the Sierra View Music Fest 2010. The event will once again be hosted at the JH Ranch in rural Oakdale. This year’s show is scheduled for Saturday, Aug. 14 with gates opening at 2 p.m. Tickets for the daylong concert are $35 general admission or $100 for VIP tickets and may be purchased at www.sierraviewmusicfest.com.

The second year event once again promises to exceed the expectations of local concert goers with the appearance of additional crowd pleasing bands, the likes of Tommy Tutone, Montrose, The Great Oglee Moglee Blues Band, The Good Luck Thrift Store Outfit and Remedy. Food, beverages, T-shirts, as well as various other items will be available on site. This year the foundation has also expanded its website www.sierraviewmusicfest.com, which lists band performance times, foundation information, directions and tickets for sale.

Event founder Jim Brunk is excited to open the gates of his 47-acre rural Oakdale property for a second year in the name of raising funds for the Heidi Brunk Scholarship Foundation.

“All proceeds benefit the Heidi Brunk Scholarship Foundation,” Brunk said. “All profits go to this.”

The foundation was started in late 2008 shortly following the sudden death of Brunk’s wife, Heidi. Known throughout the Central Valley for her vocal talent, as well as love of music, the foundation was started to help provide future scholarship opportunities for students with a passion for music.

Just prior to the inaugural 2009 event, Brunk described his late wife, as a lover of music and children, noting that she was often frustrated by the lack of financial support offered to students with a love for music and the arts.

Proceeds from the inaugural Sierra View Music Fest 2009 benefitted Central Valley students to the tune of $3,000 awarded in scholarship money.

“The ultimate goal is to build an endowment fund so the event can ultimately manage itself,” Bill Kull, Board vice president said of the concert and its direct contribution to the foundation. “We’d like to triple our attendance this year.”

According to Brunk, the attendance goal played a large part in the bands picked to play this year.

“They obviously have some great hits,” he said of Smash Mouth. “Their music is young enough that students can also relate.

“We want to put people in the stands and this is a good draw,” he added of the overall line-up.

Kull and Brunk also pointed out the ultimate success of the 2009 event thanks largely to its team of volunteers, sponsors and contracted security.

“There were no incidents last year,” Kull said. “Most of the people who attended were quite impressed. So much of the feedback was directed at how wonderful the event was.”

Sponsorship has also helped the foundation with deferring costs. Companies such as Haidlen Ford, Ahern Rentals, radio station B92-NINE, Shasta, SaveMart, Miller Lite and a number of others are committed to helping with the efforts of the event.

“I’d be happy with double last year’s attendance,” Brunk said of his personal goal. “I’m happy if everybody has a good time.”

“We’re seeing a lot of excitement starting to build,” Kull said. “We would like to have all tickets sold prior to the day of the event. It’s the bands and the 92.9 support, which really help create the excitement this year.”

“I can’t imagine who wouldn’t want to be there,” Brunk added of the day’s events. “It’s just overall a really good time.”

For tickets and additional information visit www.sierraviewmusicfest.com or call (209) 681-7530. The Heidi Brunk Scholarship Foundation is a 501c3 non-profit organization.

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